AGROSALON SHIFTS TO BIENNIAL SCHEDULE
The next Exhibition will be held in Moscow on October 10 – 13, 2012
The members of AGROSALON Exhibition Committee and the global leaders of agricultural machinery building arrived at a unanimous decision to move to a biennial schedule, and confirmed their participation in the next AGROSALON Exhibition being the only professional exhibition in Russia organized in partnership with the leading manufacturers of agricultural machinery.
The decision is supported by the MEMORANDUM OF UNDERSTANDING that was signed on December 16, 2010 between the Presidents of Branch Unions: Rosagromash Association (Russia) and VDMA (Germany) during the press conference at AGROSALON Exhibition. At this stage more than 20 leading agricultural machinery companies signed the document. See the text on the Memorandum on the website www.agrosalon.ru
Based on the results of AGROSALON 2010 Exhibition, the companies specifically pointed out the high level of exhibition organization and the quality of the target audience. By tradition, the major part of AGROSALON attendees was managers of agricultural enterprises, peasant farms and farming enterprises.
In 2011 the manufacturers of agricultural machinery will direct their attention to marketing events in the regions, and they appealed to their dealers for support.
The long-term experience in organization of similar international exhibitions (Agritechnika in Germany, SIMA in France, EIMA in Italy) shows that it is a good practice to hold specialized exhibitions of agricultural machinery once every two years. Such schedule allows the companies to exhibit only the latest developments, thus attracting more attendees.